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07th January 2010
Saint Lucia records increases in arrivals for November 09
The Saint Lucia Tourist Board reports its preliminary tourism arrival figures for November 2009.

Stay-Over Arrivals
The preliminary stay-over figures revealed a 9% increase in arrivals for the month of November, increasing from 19,803 in 2008 to 21,556 in 2009.
In reviewing performance by markets, the US was the only main source market to record an increase in arrivals; stay-over arrivals increased from 5,622 in November 2008 to 8,101 in November 2009. This 44.1% increase in arrivals however, is characterized by a 56% increase in persons on vacation, 49% increase in business arrivals and a 25% increase in persons visiting family or friends. This increase can be attributed to the additional airlift from Jet Blue which began in the last week of October this year.
The German market experienced a 142% increase in visitor arrivals, from 222 in the same period last year, to 537 in the month of November. This significant increase can be attributed to the re-introduction of the weekly Condor flight direct from Germany, which began on November 1st. Several other individual countries also recorded an increase in arrivals for the month of November including France, Austria, Trinidad & Tobago and Guyana.
The other three main source markets of the UK, the Caribbean and Canada recorded marginal declines in arrivals, when compared with previous months. Arrivals from Canada fell by 8.6% to 2,204 visitors, while the UK market recorded a 5.5% decrease, dropping from 6,700 arrivals in November 2008 to 6,330 this month. The greatest loss experienced however, was from the Caribbean market, where arrivals fell from 3,814 in 2008 to 3,065 in 2009, indicating a decrease of 19.6%.

Cruise & Yachting Arrivals
The cruise sector continues to surpass its performance each year. There were 10 more cruise calls this month in comparison to the same period in 2008, which resulted in a total of 78,213 cruise arrivals; an increase of 11.3%.
The Yachting Sector also performed well, with 104 more yachts docking in Saint Lucia this month than in the same period of 2008; a 36% increase. This has resulted in 1,656 arrivals – 17.1% more than last year.

 
 

YEAR-TO-DATE FIGURES (JANUARY–NOVEMBER 2009)
STAY-OVER ARRIVALS BY MARKET

Year-to-date figures for the period January to November 2009 show an overall 6.9% decline in stay over arrivals, from the same period one year ago, falling from 269,588 in 2008 to 250,935 in 2009.
The greatest loss experienced was from the UK market, which fell by 14.9% from the same period last year, bringing arrivals for this year to 65,295. The US market also recorded a similar decrease in arrivals over the eleventh-month period; at 89,515, arrivals fell by 11.4%.
The Caribbean continues to perform relatively well, having recorded positive growths for the past four months. To date, 54,494 arrivals have been recorded from this market, indicating a 0.1% increase over 2008’s arrivals. The largest contributors thus far, have been Martinique (18,149), Barbados (8,500) and Trinidad & Tobago (8,480). Significant increases have also been noted from the Bahamas (123%), BVI (85%), Puerto Rico (72%) and St. Maarten (69%).
Canada is the island’s fourth largest market, totaling 24,858 arrivals for the year. This is one of the few markets to record significant increases in arrivals over the one year period. To date, visitor arrivals are 11% higher than in the previous year, due mainly to the airlift coming out from Canada earlier this year.
Visitors from Germany have increased by 30.6% from the previous year and it is anticipated that this figure will continue to show signs of improvement, with Condor’s direct flight from Germany to Saint Lucia extending into the new year. France also showed a strong growth in arrivals of 26.7% for the first eleven months of this year, compared to the same period last year.
Cruise passenger arrivals increased by 15% from 512,600 in 2008 to 589,451 in the same period in 2009. This coincided with the 31.5% increase in cruise ship calls during 2009.
Arrivals by yacht continue to show steady growth, with increases being recorded every month for the last eleven months. To date, arrivals have increased from 20,217 in 2008 to 28,453 in 2009, indicating a growth of 40.7%.


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