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09th
Feburary 2010
ECCO a huge
benefit to local creators
By Steve Etienne
It’s
official, 2008 was a difficult year for collecting
societies and ECCO was not immune to the global
trend as the growth in royalties observed consistently
over the previous four years stalled in 2008.
The International Association of Authors Society
(CISAC) recently produced a Global Economic
Survey of Royalties collected by CISAC Member
Authors’ Societies in 2008 shows that
collection in music royalties was down by an
average of 3%. Perhaps not surprising, considering
the economic crisis and ongoing turmoil in the
record industry.
Losses reported by some leading societies included;
US$66 million by PRS (UK), US$42 million by
GEMA (Germany), US$19 Million by SABAM (Belgium)
and US$5 Million by SACEM (France).
The performance of ECCO mirrored that of the
rest of the world’s collection agencies
whereas, there was growth in each of the previous
4 years (2004 – EC$376k, 2005 –
EC$470k, 2006 - EC$491k and 2007 - $E$686k)
there was a dip in 2008 where revenue went down
to EC$582k. In recognising that 2007 was an
exceptional year, in that a long outstanding
settlement was reached with Cable & Wireless’s
payment of which produced a record level of
growth over previous period, the revenue total
reached in 2008 was a commendable achievement
bearing in mind the global scenario.
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With
record administrative expenditure of EC$513,000
for 2008, due in the main to expenditure on
the purchase of the society’s head office
at Sans Soucis, overdue payments of pension
and medical plan for staff and payment of
outstanding subscription fees, this might
have ordinarily been a difficult time for
members. However, although the society’s
surplus revenue was only EC$73,000, the decision
by Directors to use reserved funds and unidentified
revenue pools meant that ECCO member were
able to share amongst themselves a revenue
pool of EC $150,000 with EC$75,000 leaving
the country to pay foreign rights holders.
A remarkable achievement by any measure.
CISAC’s Global Economic Report questioned
some assumptions that have been perpetuated
by speculation on the cultural industries.
For example, the belief that live performances
will compensate for declining record sales
has not extended to royalties paid to creators.
Although ticket prices have gone up, royalty
collections for live performances haven’t
changed. In addition, the digital market still
only represents less than 1% of total collections;
demonstrating legitimate digital services
are still not yielding significant revenues.
Forecast for 2010 and beyond looks promising
especially when members of the society start
to reap the benefits of a larger licensing
base which will eventually include the entire
OECS territories. However, benefits are directly
related to performances, therefore members
must play their part in getting their works
played in each territory. This means that
they must produce music that broadcasters
will be compelled to play voluntarily and
also get involved in advocacy for increased
local and regional content.
Discuss
Story
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